Bioscience company enters personal care market with natural actives
The Iowa-based company says the ingredients will be available for cosmetics, skin, hair and body care product manufacturers, attributing the move to consumer demand for natural and sustainable products.
“Today’s savvy consumers are scrutinizing the ingredients used in personal care products and driving the demand for natural products that are safe, efficacious and sustainable,” said Kerty Levy who heads up the Kemin Personal Care division.
What’s good for supplements, is good for cosmetics
“For years, Kemin scientists have been extracting plant bioactives from rosemary and marigold flowers for use in food and health supplements. These same products, when reformulated, provide a highly effective alternative to the synthetic ingredients used in many personal care products today.”
Kemin claims it has a team of scientists dedicated to propagation of specialty plants using conventional plant breeding technologies that yield superior, bioactive molecules.
The scientists take these bioactive molecules and identify how each molecule works and then develops unique formulations for specific applications.
According to the company, it is this process that led to the development of Kemin Personal Care’s line of natural functional and active ingredients.
New ingredients focusing on personal care
The ingredient line of plant bioactives is formulated specifically to improve the texture, stability, performance and delivery of personal care products.
Its Speramox ingredient is a natural antioxidant, extracted from spearmint leaves, that maintains color stability of both natural and synthetic colors as well as prevents oxidative degradation of fats and oils.
Rosamox is a natural antioxidant from a proprietary rosemary extract that prevents oxidative degradation of fats and oils, and LysoFix is a natural emulsifier, extracted from soybeans, that keeps oil and water in emulsion.
