USA goes mobile

Related tags Mobile phone Internet

From today, you can access USA from your mobile phone.

Now you can enjoy the convenience of accessing your favorite business-to-business cosmetics website anywhere and at anytime without the need to use your laptop or desktop computer. The content has now been optimized for mobile phone use so it’s easy to read on a small screen.

You will be in good company. Mobile phone subscribers are predicted to exceed 5bn this year – more than 70 per cent of the globe’s population, according to the International Telecommunication Union (ITU).

Smart mobile devices

Increasingly people are choosing to use their mobile phone to access the internet. Mobile web access - via smart mobile devices and laptops – is expected to overtake desktop web within the next five years, predicts ITU.

At the end of last year, nearly 530m users browsed the mobile web on their handset, reports research group Strategy Analytics. That total is predicted to soar to more than 1bn within five years.

Plus, by the end of next year more than 85 per cent of new handsets will include some form of browser, according to IT research group Gartner. Last year, about 60 percent of new handsets were able to browse the mobile Web.

Research group IDC identifies the most popular uses of mobile phone internet access as being: Using search engines, reading news and sports information, downloading music and videos, and sending/receiving email and instant messages.

Social networking

Over the next four years, the fastest growing activities will be purchasing, social networking and blogging, it predicts.

Accessing online business applications and corporate email systems are also expected to grow rapidly.

So, when you are working out of the office, don’t miss out on all the latest news and views. Whether it’s news on cosmetics formulation or packaging, or an update on new ingredients, don’t forget USA is now available anytime, anywhere – just reach for your mobile phone.

Related topics Market Trends

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