Head of cosmetics trade association steps down
Since 2005, Bailey has served as president and CEO of PCPC, which is the leading trade association for the cosmetics, toiletry and fragrance industries in the US.
In her role as the head of the PCPC, Bailey has “redefined the direction of the association”, according to the GMA.
Giving the trade body a consumer focus
During her tenure at the helm of the trade body, she has overseen a number of initiatives designed to make the organization more consumer orientated.
While remaining a mouthpiece for the industry, the PCPC has sought to improve contact with users of beauty products in the light of what it labeled ‘a lot of misinformation’ on product safety and regulation.
With this goal in mind, the PCPC launched a website for consumers last year called www.cosmeticsinfo.org featuring safety information about cosmetic ingredients and the scientific processes behind formulation development.
PCPC also drew up the voluntary Consumer Commitment Code in 2006 recommending that companies report any adverse effects, maintain records on product and ingredient safety and ensure that safety information be made available for FDA inspection.
To reflect these changes, the organization also changed its name from the Cosmetic, Toiletry, and Fragrance Association to the Personal Care Products Council late last year.
Lobbying the FDA for more funding
Other than overseeing the shifting focus of the organization, Bailey also used her extensive lobbying background to push for greater FDA funding.
In her calls for more funding Bailey has underlined how FDA's budget has reduced significantly in real terms over the past thirty years while its duties have become more onerous.
Earlier in her career she led the Office of Communications Planning in the Reagan White House and then headed the Advanced Medical Technology Association, where she achieved significant FDA and Medicare payment reform and won the accolade of “Lobby Leader of the Year" by Legal Times in 2002.
CosmeticsDesign.com contacted PCPC to ask whether a new President and CEO of the trade body had been appointed but nobody was available for comment.
