The young French cosmetics brand Omare has expanded its line of marine body and facial care products to include a new range of algae-based gels, serums, creams and lotions targeting beauty salons and spas.
Aiming to cut the necessity for large stocks of different items, the company said the line was designed around seven treatment categories: cleansing, anti-ageing, slimming, moisturising, protection/prevention, whitening and hair revitalising.
Omare's product manager Eliana Cristina de Melo MacLeay described the new line as 'a no nonsense high-end line with multiple advantages for distributors as well as salons/spas'.
"The fact that we are open to developing specific products for different regional markets increases the flexibility of the line. This type of development flexibility is fundamental to us," she added.
According to Omare, an ambitious company launched in 1998 that begun with a selection of face mask products, all of the treatment programmes are centred on the use of alginate peel-off face and body masks or seaweed body packs and gel wraps used with specially formulated serums, gels and creams.