ECKART Trend Color Forecast of Spring/ Summer 2014
Eckart GmbH
The seventh annual awards highlighted some of the most innovative products to hit the market, products that focused on technologically advanced formulation, ground-breaking concepts and the very latest in packaging design.
There were 14 prize winners, each defining a particularly outstanding idea in categories that ranged from best overall finished product in individual categories such as skin care, fragrance and color cosmetics, as well as best packaging for four individual categories as well as best marketing and ad campaigns.
This year’s dinner and awards, which was held at the Manhattan Penthouse on 5th Avenue, was hosted by ICMAD CEO and president Pam Busiek, together with the organization’s president Ian Ginsberg.
There was also a very interesting presentation by Janet Gurwitch, who took a riveted room packed with ICMAD members on her personal career journey, which included her founding the highly successful Laura Mercier Cosmetics company.
And here are the 14 winners across the four principle categories, finished products, packaging, marketing and ad campaign and members’ choice:
Finished Product
Best Color Cosmetic Product
IT Cosmetics: Vitality Cheek Flush Powder Blush Stain
Best Skincare Face Product
Murad: Rapid Age & Pigment Lightening Serum
Best Bath & Body Product
MD Skincare: Alpha Beta Glow Pad for Body
Best Fragrance
Royal Apothic: Holland Park Eau De Parfum
Best Haircare Product
Oribe: Après Beach
Oribe Après Beach
Packaging
Best Color Cosmetics Packaging
NYX Cosmetics: Haute Jersey Leopard Couture
Best Skincare Packaging
HSS Sales: HEVIA MD SKIN SCIENCE
Best Bath & Body Packaging
Dayna Decker: Essence Wash & Lotion
Best Fragrance Packaging
Crafting Beauty: It’s Me
Marketing and Ad Campaigns
Best Print Ad
eos: Smooth Sphere Lip Balms
Members’ Choice
Members’ Choice: Color Cosmetics
Bésame Cosmetics: Crimson Rouge
Members’ Choice: Skin Care
Jack Black: DIY Power Peel Multi-Acid Resurfacing Pads
Members’ Choice: Bath, Body & Hair
Swedish Skin Care: Razor Burn Freedom for Women
