Although a cosmetic brand might have a high level of social media engagement, ensuring that this leads to real advocacy of brands often means going that extra mile, a new SurveyMonkey study shows.
A newly developed non-invasive pulse technology is being heralded as the next step in the search for effective solutions to treat degenerative skin disease.
Live Organically, a newly launched ecommerce site, is the latest retailer working to close the gap between consumer expectations and industry best practices in this space.
Connecticut has joined a growing list of US state legislatures that have decided to ban the use of plastic microbead in personal care formulation due to the environmental risk the plastic poses.
Natura, Yves Rocher, The Body Shop, and Dabur are among the brands that consumers strongly identify with biodiversity; according to the Union for Ethical BioTrade’s Biodiversity Barometer as beauty brands lead the way.