Tech Innovation

‘Game-changing’ beauty trends for 2020

‘Game-changing’ beauty trends for 2020

By Lucy Whitehouse

Global trend authority WGSN has identified four ‘significant movements’ that it believes will change the face of today’s beauty industry.

Is there a digital solution for fragrance retail? Scent Trunk

Is there a digital solution for fragrance retail?

By Deanna Utroske

The newly launched Scent Trunk thinks so. And the team behind this online custom fragrance maker believes they’ve got it. Cosmetics Design connected with William Yin, CEO of Scent Trunk to find out what makes this latest beauty subscription service different.

Amazon is beauty industry’s secret collaborator? OZNaturals says yes

Is Amazon the beauty industry’s secret collaborator?

By Deanna Utroske

Craig Romero, co-founder of the indie skin care brand OZNaturals uses the online retail site to outguess consumer expectations, identify winning ingredients, and crowdsource actionable feedback.

Forecasting the digital future of cosmetics and personal care retail

Forecasting the digital future of cosmetics and personal care retail

By Sinead Norenius-Raniere

2017 is going to be exciting, but challenging for beauty and personal care companies as they adjust to rapidly changing consumer behavior.  How consumers shop, explore, and discover brands is being reinvented and fast.  Here are my picks for the biggest...

The Fragrance Foundation honors ten industry leaders of the future

The Fragrance Foundation honors ten industry leaders of the future

By Deanna Utroske

Last Thursday evening at the LVMH Tower in New York City, the foundation held its third-annual event celebrating The Notables, accomplished millennial executives working in every facet of the fragrance business from oil houses through to brands.

Shiseido acquires US customization player MatchCo

Shiseido acquires US customization player MatchCo

By Simon Pitman

Shiseido has continued to expand its international and US footprint with the acquisition of MatchCo, a California-based developer of customized digital tools used in personalization beauty regimes.

expert opinion column Two Views digital democratizes beauty

Two Views: Digital democratizes beauty

By Deanna Utroske

For this installment of Two Views, Cosmetics Design reached out to digital entrepreneurs— Jessica Pritchett and Jihan Thompson—in an effort to better understand how technology is expanding the reach and potential of beauty products and services.

Facebook releases data from Beauty Buyers Survey

Facebook releases data from Beauty Buyers Survey

By Deanna Utroske

The media and social networking company sees all things digital moving from the desk top to mobile devices. And Facebook seems to hope that its newest data on beauty consumers will encourage brands to build content and campaigns accordingly.  

L'Oréal names NEXT Generation Awards finalists

L'Oréal names NEXT Generation Awards finalists

By Deanna Utroske

The beauty company’s Women in Digital Program honors and encourages entrepreneurs in the tech space. And the NEXT Generation Awards honor women whose tech innovations have the greatest potential to influence beauty and culture.

Perfect365 makeup app partners with Naked Cosmetics

Perfect365 makeup app partners with Naked Cosmetics

By Deanna Utroske

The digital makeover tool business continues to expand. Perfect365 is a case in point, teaming with beauty bloggers and YouTube stars for a new feature, adding patriotic looks to coincide with the Rio Olympics, and partnering with evermore brands.

Memebox tallies nearly $70m in funding

Memebox tallies nearly $70m in funding

By Deanna Utroske

The mobile-first beauty company plans to greatly expand its branded cosmetics and personal care portfolio as well as to grow the business in new markets.  

Ulta Beauty launching its own credit card

Ulta Beauty launching its own credit card

By Deanna Utroske

The cosmetics and personal care retailer has contracted with data-driven marketing firm Alliance Data Systems Corporation to establish an Ultamate Rewards Credit Card and loyalty program for beauty consumers.

Walgreens shutters cosmetics, personal care ecommerce site beauty.com

Walgreens shutters beauty.com

By Deanna Utroske

The pharmacy chain announced last week that the ecommerce site beauty.com will be shut down in the coming months. It’s a move to keep cosmetics and personal care consumers loyal to the Walgreens brand.

Max Factor ventures into augmented reality

Max Factor ventures into augmented reality

By Simon Pitman

P&G-owned Max Factor has teamed up with UK-based visual browser expert Blippar to make the beauty player's almost 500-strong product portfolio fully digitally interactive.

Edgewell Personal Care signs up for Amazon Dash

Edgewell Personal Care signs up for Amazon Dash

By Simon Pitman

Edgewell Personal Care has taken its engagement with e-commerce a step further by becoming one of the first beauty and personal care brands to engage with Amazon’s new Dash concept.

Sally Beauty wants to do more with data

Sally Beauty wants to do more with data

By Deanna Utroske

The beauty supply distributor and retailer is responding to point-of-sale data more swiftly than ever with prescriptive analytic software.

Hair and beauty consumers buy what they see on Pinterest

Hair and beauty consumers buy what they see on Pinterest

By Deanna Utroske

This, according to new data from the social platform known for visually appealing content. And, market research firm Millward Brown confirms that site users reliably buy cosmetics and personal care products not only online but also in store, based on...

Neutrogena’s first global campaign

Neutrogena’s first global campaign

By Deanna Utroske

The Johnson & Johnson facial skin care brand just launched a multichannel content campaign around the tag line “see what’s possible” meant to foster conversation among women encouraging one another to achieve their creative, athletic, and educational...

The increasingly crucial role of technology in beauty

CD Buzz

The increasingly crucial role of technology in beauty

By Simon Pitman

In this latest edition of CD Buzz we look at how technology is helping to reinvent our industry, pointing consumers into an increasingly focused direction and enhancing beauty routines to make them more personalized and effective.