Whilst digital information specialist L2 ThinkTank believes success of Personal Care brands is linked to digital competence, Beauty has been slow on the uptake compared to other consumer sectors and needs to step out of the ‘analog age’.
As men’s toiletries catches up and looks to overtake the shaving category this could open up new opportunities to manufacturers to provide innovative products and challenge Gillette for the top spot.
Market analyst Euromonitor believes that if Procter and Gamble and Beiersdorf were to strike a deal it would benefit both parties as the former’s skin care would receive a boost, and the latter would become more competitive.
A lack of synergy between the different categories in Procter & Gamble’s portfolio may mean divesting from color cosmetics and fragrances to improve business performance, a leading analyst claims.
Apparently there is a macho method of using bar soap and if anyone is going to exploit that than it will be Procter & Gamble’s Old Spice brand as it launches its latest line of manly-scented products.
The Procter and Gamble company has taken the view that the man’s world means nothing without a woman as its latest marketing strategy for the shaving brand has employed female ambassadors and opinion on grooming.
For the third year in succession the Brazilian hair care market has displayed the strongest incremental growth globally and shows no signs of letting up, as some of the industry’s key players take an active interest in the market.
The Personal Care Product Council is to hold a Science Symposium on the 3rd and 4th of October in New Jersey that is to include a safety workshop which will focus on ‘current issues in safety assessment.'
Procter & Gamble has been downgraded by investment bank RBC Capital Markets following the announcement of the personal care player’s plans to kick start the business.
Brynwood Partners has announced its portfolio company High Ridge Brands has signed a definitive agreement to acquire the rights of the White Rain personal care brand from Sun Products.
Procter & Gamble head of beauty Virginia Drosos has confirmed that she is retiring from her role in the company, while the division is set to be relocated from the global headquarters in Cincinnati to Singapore.
Cosmetics giant L’Oréal is ramping up its presence in digital media in order to develop closer consumer relationships, following a strong performance in 2011.
Following the announcement of its second quarter results and the decision to moderate its advertising spend, Procter and Gamble has revealed it will get rid of 1,600 jobs in a cost-cutting exercise amidst investor pressure.
Estee Lauder was buoyed by a double-digit increase in second quarter earnings thanks to an unexpected boost from holiday sales and strong growth in emerging markets.
On the back of indifferent second quarter results Procter and Gamble has announced it will revise its multi-billion dollar annual advertising spend, and will use Facebook and Google to become more cost effective.
Procter and Gamble has acted upon consumer feedback regarding the image of its oldest soap brand Ivory by presenting a new pack that it claims mirrors the ‘simplicity of the product’.
An employer survey carried out by consumer giant Procter and Gamble has found that men that are well-groomed are more likely to land and keep their jobs in Illinois.
Ahead of Procter & Gamble’s fourth quarter results, out tomorrow, analysts believe that the overall performance will be strong, driven by emerging markets, but developed markets will be weak.
Estée Lauder announced today that Carl Haney will join the company as executive vice president, Global Research and Development (R&D), Corporate Product Innovation, Package Development.
Personal care products giant Proctor and Gamble held an opening for its new North American supply chain planning service centre in Cincinnati, Ohio recently.
Procter and Gamble has joined big players L’Oreal and Unilever in introducing an application for the iPhone and Android platforms in the form of a virtual makeover tool.
Colgate-Palmolive CEO Ian Cook gave a webcast presentation at the Sanford Bernstein 27th Annual Strategic Decisions Conference on the 2nd June 2011 regarding the company’s past performances and strategies for increased future performance in global markets.
The past twelve weeks has proved to be a significant time for UK-based brand Bulldog as it has outsold Gilette in the UK male skin care market, and the company’s owners have promised to push on further throughout the year.
Organizational changes have taken place at consumer goods company Procter and Gamble, as Edward D. Shirley, vice chairman of Beauty and Grooming will be retiring.
Procter & Gamble says that the results of its Supplier Sustainability Scorecard initiative have resulted in a higher level of collaboration and innovation amongst the companies it works with.
Consumer goods giant Procter & Gamble (P&G) has launched its flagship brands Head & Shoulders and Olay in Brazil, in an attempt to grow its presence in the market.
Maryland Thermoform Corporation (MTC) has received the Global Supplier Achievement Award from Procter and Gamble for the sixth time in seven years having converted its packaging to ‘greener’ alternatives whilst cutting costs.
Future growth for L’Oreal in the US market will be heavily dependent on the success of its anti-aging skin care lines, according to financial information provider Trefis.
During Procter & Gamble’s annual meeting, CEO Bob McDonald says his company’s growth plan is on track to achieve its target of five billion consumers in five years.
Procter & Gamble will be increasing the number of brands and products it offers in emerging markets in order to make the most of the growth potential they hold.
Helen of Troy has announced the completed acquisition of the Pert Plus hair care and Sure anti-perspirant and deodorant businesses from Innovative Brands.
The 2010 growth strategy of consumer giant Procter & Gamble includes several new launches across its beauty and grooming portfolio, it was revealed at the Consumer Analysts Group of New York (CAGNY) conference last week.
Procter & Gamble has delivered net sales growth of 6 percent for its second quarter, with strong unit volume sales growth indicating its brands are back on track.
A magazine advert for Procter and Gamble’s Olay brand featuring digitally retouched images of Twiggy has been criticised by the Advertising Standards Authority (ASA).
Procter & Gamble is consolidating two of its research and development facilities in the US as part of aims to move product development closer to the main operations they support.
A plastic tube incorporating a permanently attached closure, which could save up to 40 per cent in material weight, has been awarded prototype tube of the year.
A leading analyst has released a note to investors suggesting that Procter & Gamble may be scouting around for a major acquisition in an attempt to boost sales.
