The personal care company’s “Thank you, mom” campaign and pop-up spa in the Rio Olympic village are getting legacy P&G brands a fair amount of attention during the games.
Recently voted the most admired company in the industry, P&G is attempting to further increase its corporate image by pledging a greater stress on sustainability.
The Commonwealth Scientific Research Organization (CSIRO) has developed a software that will help hair care developers to track both hair loss and growth.
Kimberly-Clark has invented a virtual reality studio with
eye-tracking technology to help the personal care company test out
marketing ideas and product concepts.
