DTC brands as well as online shopping in general have benefited from lifestyle changes brought on by the pandemic. And now it’s also clear that cross-border ecomm is doing better in categories including skin care, fragrance, and color cosmetics, according...
Its commission-only workforce, cost-cutting measures, the global nature of the business and a future weakening of the dollar all put Avon in a strong position.
Avon is cutting back on non-cosmetics lines such as jewellery and
toys and concentrating on its international markets in an effort to
stem the effects of a slow US market, which the company forecasts
will not pick up during the course...