German cosmetics giant and marketer of the Nivea brand, Beiersdorf,
says it is poised to grow organically, with the Asian and men's
personal care market likely areas for investment.
Europeans may be living longer, but they do not want to look older,
and are willing to pay any price to attain this goal, as
Beiersdorf's results show.
Beiersdorf, the German manufacturer of Nivea cosmetics, has
reported a fall in turnover for the first time in many years. In
its results to year end, the company reveals that turnover fell by
1.5 per cent to €4.67 billion in real...
Rumours continue this week surrounding the possible takeover of
Germany's Beiersdorf. Possible contenders for the move include
consumer goods giant Procter & Gamble and a consortium headed
by Tchibo.