The global ready-to-wear brand has just signed a deal with TPR Holdings, giving the consumer products investor the worldwide fragrance license for the brand. It’s the second such deal TPR has signed in as many months.
This week, TPR Holdings announced the signing of a global licensing deal with the designer fashion label. It’s a way for the modern couture brand to expand the Badgley Mischka aesthetic further into the lifestyle space.
Candie's has made a long-term worldwide license agreement with
Toronto-based Riviera Concepts to develop a signature fragrance for
its Badgley Mischka brand. The move marks the company's first
venture into fragrances, and...