Avon is cutting back on non-cosmetics lines such as jewellery and
toys and concentrating on its international markets in an effort to
stem the effects of a slow US market, which the company forecasts
will not pick up during the course...
International beauty firm Avon, has announced it is to launch a
number of cosmetics products marketed exclusively at the male
market - marking a break in a 118 year tradition for the company.
Tom Armitage reports.
Sometimes not following market trends and competitors, but sticking
to your own business and marketing strategy may be the best way to
succeed. One of the best examples of this is Avon, the sixth
largest global beauty company, which...
Avon Products, the sixth largest global beauty company, reported
excellent sales growth in the second quarter, boosted by the
surprisingly fast-growing emerging markets. Focusing on China and
Russia, the company says it will reinvest...
Avon raises its earnings forecast and announces new cash management
and tax strategies that will see more of the US-headquartered
company's international earnings remain offshore, taking advantage
of overseas sales and profits...
Avon is to become the first cosmetic company to put its name to a
co-branded credit card. The company's innitiative is set to cause a
ripple throughout the whole industry sector as companies strive to
stay ahead in an increasingly...