P&G launched new digital platform BeautySPHERE at the CES trade show in January. CosmeticsDesign spoke with Alexis Schrimpf, Vice President of Design, Global Skin and Personal Care at P&G about what the platform is and how the metaverse plays...
The decision by Lush to close several of its global social media accounts last year marks part of a wider beauty movement favouring more personalised and flexible consumer engagement, says a communications expert.
Retail major A.S. Watson has grown digital beauty engagement across Superdrug and ICI PARIS XL with an AI-powered skin advisor tool co-developed with Finnish beauty tech firm Revieve – an innovation it plans to rollout across Asia next year.
Global flavor and fragrances manufacturer Givaudan has introduced DigiPulse to sniff out consumer perceptions of fine fragrances online. The social listening tool is an enhancement of the artificial intelligence-powered Carto, an intuitive and interactive...
The number of Instagram followers opting in to receive beauty samples and information from brands is higher when campaigns are led by large-scale influencers versus micro influencers, according to beauty sampling tech startup Odore.
European color cosmetics brand Catrice Cosmetics has announced a shake-up to its retail strategy for 2022, with the company focusing on making it products available only through its own website and via Amazon.
The US Federal Trade Commission (FTC) has sent Notices of Penalty Offenses to hundreds of businesses, alerting them of steep penalties if they use fake reviews or other misleading endorsements to deceive consumers.
International skin care major Beiersdorf has developed a method to profile skin based on moisture levels and geographical location, providing an accurate picture of overall skin condition and enabling personalised product recommendations.
Consumer behaviors in shopping and sampling have evolved since 2020, with at-home experiences, new product discovery and hyper-personalization leading the way for beauty and personal care innovation, says a new survey from Sampler.
Lubrizol Life Science-Beauty, a global supplier to the beauty and personal care industry, has launched its new #skincaringmakeup collection. Products were formulated with consumer insights extracted through artificial intelligence searching Internet chatter.
COVID-19 forced huge swathes of beauty brands and retailers online overnight, changing long-established market models and shifting shopper mindsets. Industry must now plan and deliver on innovations that cater to this new environment and fresh opportunities...
Special Edition: CIRCULAR BEAUTY – SUSTAINABLE SOURCING, GREEN CHEMISTRY AND ECO-DESIGN
Lithuanian startup Openface has secured venture capital funding to expand its AI-powered personalised D2C cosmetics brand further in Europe; part of its wider goal to offer a system for health care professionals.
Leading beauty company Coty has signed a multi-channel agreement with Perfect Corp. to embed a suite of best-in-class augmented reality and artificial intelligence experiences into the digital marketing toolkits of its beauty brands.
From the days of its very early research, one skincare delivery device brand, Réduit, has seen two very clear yet contrasting skincare shoppers dominate demands and therefore decisions for innovation, invention and investment: those who want interesting...
Following the Oman-based luxury fragrance house’s expansion into the US, Amouage is now setting its sights on expanding its retail stores, rolling out its new e-commerce fulfillment platform, and shaping its strategy to meet US consumers’ perfumery demands.
Strong brand communication through visual elements are becoming increasingly important for cosmetic retailers in the contactless and touchless post-pandemic market, claims a design boss who has just worked with South Korea’s Shinsegae-owned Chicor.
E-commerce will continue its insatiable rise over the next five years in beauty, with pureplay online retailers like Alibaba, Amazon and JD.com set to bolster significant growth and brand-retailer collaborations to prove key, says an expert.
Try-before-we-buy has come under scrutiny in cosmetics amid the pandemic, with brands innovating touchless solutions to promote safe and hygienic handling when shopping for beauty buys. Subsequently, sampling strategies are evolving—with a big emphasis...
Shiseido has confirmed plans to launch Second Skin on October 1 – a technology that can diminish undereye ageing signs without make-up, in a move the firm says will offer “new experiences” to consumers.
Deciem-owned indie brand The Ordinary is the most popular beauty brand on TikTok by hashtags and follower count, closely followed by L’Oréal’s derma brand CeraVe; though Unilever’s Dermalogica steals top spot for most videos.
DTC brands as well as online shopping in general have benefited from lifestyle changes brought on by the pandemic. And now it’s also clear that cross-border ecomm is doing better in categories including skin care, fragrance, and color cosmetics, according...
International video entertainment platform TikTok has soared into the beauty spotlight, driven by a plethora of highly engaged creators, and beauty brands will continue to jump aboard up as this rush continues, says Antonia Baildam, brand partnerships...
With just one day between the announcement and the pitch application deadline (July 15, 2021), the beauty maker has formally signed on to present at the 2-day tech conference and to support the beauty (tech) pitch competition for VC funding.
Fragrance major Firmenich has developed an AI-powered, digital tool to speed up and simplify the scent creation process for independent beauty brands and entrepreneurs, though the platform is also generating interest amongst big beauty players too, a...
Estée Lauder Companies-owned Smashbox has extended its partnership with global beauty tech provider Perfect Corp to become the first ever beauty brand to be paired up with the YouCam Artificial Intelligence (AI)-powered face analyzer technology.
With pandemic lockdowns slowly being lifted, the beauty and personal care industry is starting is emerging from its hibernation. This means innovation pipelines are being fired up again, but for what? We contacted Mintel to find out more.
Today, the biotech company announced plans to add a 7th clean consumer brand to its portfolio. This just one day after the ingredient maker publicized a deal to acquire a tech company called Beauty Labs International.
The website performance optimization specialist served more than 200% more sites during the first year of the COVID-19 pandemic and signed deals with notable skin care and hair care brands like TULA and Briogeo.
TikTok has expanded its partnership with Shopify across Europe, giving beauty brands direct access to run and manage social media ad campaigns via the e-commerce platform – a move that will create buzz amongst a highly engaged and diverse mass of beauty...