Digital

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Smashbox debuts AI-powered makeup try-on technology

Estée Lauder Companies-owned Smashbox has extended its partnership with global beauty tech provider Perfect Corp to become the first ever beauty brand to be paired up with the YouCam Artificial Intelligence (AI)-powered face analyzer technology.

© Getty Images \ (metamorworks)

Beauty brands help boost business at Yottaa

By Deanna Utroske

The website performance optimization specialist served more than 200% more sites during the first year of the COVID-19 pandemic and signed deals with notable skin care and hair care brands like TULA and Briogeo.

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L’Oréal Canada calls for innovative startups

By Deanna Utroske

This month the beauty maker announced an open innovation challenge, recruiting scalable businesses with winning solutions in ecommerce, conscious tech, or new channel opportunities.

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Coty takes KylieSkin ecommerce overseas

By Deanna Utroske

D2C beauty is everything in 2020. So cosmetics, personal care, and fragrance brands of every size are investing and expanding to get in front of consumers online. And that’s just what Coty is doing with KylieSkin in 4 new markets.

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Why should formulating chemists care about personalized beauty?

By Deanna Utroske

A lot of what’s going on in the personalized beauty space today relies on algorithms, data, and all things digital. But ingredient makers are getting in on the trend too, helping chemists trouble shoot NPD for personalized and custom formulation options.

photo courtesy of Cutitronics

Cutitronics Innovation: the future of beauty tech is omnichannel

By Deanna Utroske

The 2020 global health and financial crisis have accelerated the use of digital technology and data around the world, regardless of demographics and across industries. But the next-generation of consumer-held skin care technology wasn’t manifest by a...

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New consumer messaging options for beauty businesses

By Deanna Utroske

This week the social customer service company Conversocial added Apple Business Chat to its roster of messaging (and payment) channels. And DaySmart Software recently added free teleconference consultation capabilities for some 14,000 spas and salons.

© Getty Images \ (Thinkhubstudio)

Coronavirus pushes B2B beauty to go digital

By Deanna Utroske

With nearly every 2020 cosmetic and personal care tradeshow canceled or postponed, beauty industry suppliers are taking ingredient launches, technical seminars, branded content, and much more online to keep business moving.

Next month's show will also feature a ‘Best Technology 2020’ award for innovators in the beauty tech space (Getty Images)

in-cosmetics Global spotlights beauty tech

By Kacey Culliney

in-cosmetics Global will feature a dedicated beauty tech zone, showcasing the latest smart products and providing a platform to network and spark collaboration.

'Our aspiration is to build not just the best beauty company in the world, but the best beauty company for the world,' says Natura & Co group CEO Roberto Marques (Getty Images)

The future of a Natura-Avon beauty powerhouse?

By Kacey Culliney

Natura & Co has finalised its Avon acquisition, creating a global pure-play beauty giant and direct-to-consumer leader – a mega-business it wants to use to fight the climate crisis, champion cruelty-free, female empowerment and local communities.

photo courtesy of Colgate

Editor's Spotlight

Is Colgate’s new optic-sensor toothbrush a beauty device?

By Deanna Utroske

The oral care brand is showing its Plaqless Pro Smart Electric Toothbrush at this week’s Consumer Electronics Show (CES) in Las Vegas, Nevada. And the biofilm-busting device has already won the show’s Best of Innovation for Health and Beauty award.

Getty Images

What beauty retail brought us in 2019

By Simon Pitman

Beauty retail has come full evolved beyond all recognition in the past few years, with digital retailers, social media and the growth of dedicated high street chains such as Ulta and Sephora all playing a part.

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