Digital

Twitter users dropping products from routine, concerned about personal odor, focused on ingredients

20-Jan-2022 By Ravyn Cullor

Conversations on social media can be indicative of what consumers are interested in, and market research company Netbase Quid combed Twitter to see what’s on in personal care.

Q&A

"Experiential kind of experimentation": P&G steps into metaverse with BeautySPHERE platform

13-Jan-2022 By Ravyn Cullor

P&G launched new digital platform BeautySPHERE at the CES trade show in January. CosmeticsDesign spoke with Alexis Schrimpf, Vice President of Design, Global Skin and Personal Care at P&G about what the platform is and how the metaverse plays...

Digital-proof packaging: Labels are the ‘last marketing opportunity’ for beauty brands

13-Jan-2022 By Kacey Culliney

Aesthetics in beauty is hugely important and labelling is a key design component that brands must closely consider, particularly when working in the booming online space, a specialist supplier says.

End of an era? Lush social media shutdown part of wider beauty shift, says expert

06-Jan-2022 By Kacey Culliney

The decision by Lush to close several of its global social media accounts last year marks part of a wider beauty movement favouring more personalised and flexible consumer engagement, says a communications expert.

L'Oréal launches to bring “new age” tech, data to in-home, salon hair coloring

05-Jan-2022 By Ravyn Cullor

L'Oréal has launched two new technologies for mass-market consumers and stylists, developed to circumvent hair coloring problems “only technology could solve.”

Top 10 CosmeticsDesign articles on technology from 2021

22-Dec-2021 By Ravyn Cullor

Below are the top 10 most read articles on technology on CosmeticsDesign this year.

Experience-first beauty: A.S. Watson bolsters engagement with AI-powered skin advisor tool

22-Dec-2021 By Kacey Culliney

Retail major A.S. Watson has grown digital beauty engagement across Superdrug and ICI PARIS XL with an AI-powered skin advisor tool co-developed with Finnish beauty tech firm Revieve – an innovation it plans to rollout across Asia next year.

5 US beauty trends for 2022: A close look on areas to keep an eye on in the New Year

21-Dec-2021 By Ravyn Cullor

The world is peering over the edge of another year, and for the cosmetics industry, that means another year of trends.

Pandemic turned beauty the way of customer service-based e-commerce

08-Dec-2021 By Ravyn Cullor

With consumers’ limited access to in-store retail experiences, the pandemic has pushed beauty brands to e-commerce, and experts say there is no going back.

Streamlining the supply chain

Goldn platform to digitally bring cosmetics NPD under one roof

10-Nov-2021 By Ravyn Cullor

Cosmetic new product development is a layered and lengthy project, and increasing speed of trends is adding pressure, but a new platform aims to a help by consolidating the process into one program.

Streamlining the supply chain

Novi Connect aggregates material data so brands, suppliers don't have to

09-Nov-2021 By Ravyn Cullor

The rise of consumer demand for sustainable beauty products has made an already complicated material acquisition process even harder, but a new platform is out the change that.

Givaudan adds olfactive social listening to fragrance creation

18-Oct-2021 By Asia Sherman

Global flavor and fragrances manufacturer Givaudan has introduced DigiPulse to sniff out consumer perceptions of fine fragrances online. The social listening tool is an enhancement of the artificial intelligence-powered Carto, an intuitive and interactive...

Beauty sample ‘opt-ins’ higher from major influencer campaigns: Odore

18-Oct-2021 By Kacey Culliney

The number of Instagram followers opting in to receive beauty samples and information from brands is higher when campaigns are led by large-scale influencers versus micro influencers, according to beauty sampling tech startup Odore.

Catrice Cosmetics ending ULTA partnership to focus on DTC & Amazon in 2022

14-Oct-2021

European color cosmetics brand Catrice Cosmetics has announced a shake-up to its retail strategy for 2022, with the company focusing on making it products available only through its own website and via Amazon.

FTC puts companies on notice about fake reviews, misleading endorsements

14-Oct-2021 By Stephen Daniells

The US Federal Trade Commission (FTC) has sent Notices of Penalty Offenses to hundreds of businesses, alerting them of steep penalties if they use fake reviews or other misleading endorsements to deceive consumers.