Digital

Beauty brands can do more with media, Stephanie Scott, First and Last PR

CD Buzz Video

Beauty brands can do more with media

By Deanna Utroske

Stephanie Scott founded First and Last PR six-and-a-half years ago and has seen the cosmetics and personal care industry as well as all things media change substantially in that time. Here, in conversation with Cosmetics Design, she discusses how it was,...

Eco-Friendly cosmetics and personal care packaging is in high demand, says Qosmedix

CD Buzz Video

Eco-Friendly cosmetics and personal care packaging is in high demand

By Deanna Utroske

“Our customers are really demanding more environmentally friendly options,” Sari Sternschein, VP of Marketing at Qosmedix, tells Cosmetics Design in this video interview (filmed at Cosmoprof North America). She describes the recycled and recyclable solutions...

Avon product brochure goes digital

Avon product brochure goes digital

By Deanna Utroske

The multinational social-sales beauty brand is continually revamping its business these days. There have been drastic changes in leadership, real estate, product manufacturing…the list goes on. But Avon hopes the move to digital brochures—in 12 countries...

SVBeautyTech accelerator opens with 9 companies

SVBeautyTech accelerator opens with 9 companies

By Deanna Utroske

Claire Chang of igniteXL has teamed up with Draper University on a new project calculated to bolster early-stage startups that are levering technology to disrupt business as usual in the cosmetics and personal care industry. The inaugural SVBeautyTech...

Personal care brand Dove adding watermark to untouched ad photos by 2019

Personal care brand Dove adding watermark to untouched ad photos by 2019

By Deanna Utroske

The Unilever brand, acclaimed for its Self-Esteem Project, announced a ‘No Digital Distortion Mark’ initiative this week. In doing so, Dove joins a growing number of brands, retailers, and media that have given up Photo Shopping—and are verifying as much...

L'Oreal digital strategy expert shares key tips

LATAM Supplement

L'Oreal digital strategy expert shares key tips

By Simon Pitman

We caught up with L'Oréal's digital strategy manager for hair care and styling at the recent FCE Cosmetique event in Brazil, where he shared some of his in depth knowledge for both the Brazil market and worldwide.

Croda’s new personal care website

Croda’s new personal care website

By Lucy Whitehouse

In a bid to offer a comprehensive web presence, Croda, international personal care ingredients supplier, has launched a website dedicated to personal care formulators.

image via @BeautyTechNY on Twitter

BeautyTech Meetup arrives in New York

By Deanna Utroske

The global beauty technology Meetup community founded by Odile Roujol launched a New York City chapter this week. A next, panel event in already in the planning stages for later this summer; and gauging from the turnout at this week’s gathering, there...

Can Qurate Retail Group become the Netflix of beauty commerce?

Can Qurate Retail Group become the Netflix of beauty commerce?

By Deanna Utroske

At yesterday’s CEW event in New York City, Qurate CEO Mike George told the sold-out room that he thinks it’s a realistic goal. Beauty is big business in the new age of retail; the personal care, cosmetics, and fragrance sectors generate annual sales of...

Well-Kept Beauty app joins Accelerate Baltimore

Well-Kept Beauty app joins Accelerate Baltimore

By Deanna Utroske

Late last week, the seed accelerator program of Baltimore City’s Emerging Technology Centers announced the seven companies selected to participate during 2018. And Sheena Deanne, the founder of Well-Kept Beauty is among the innovators selected to take...

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