Procter & Gamble has decided to revamp one of the oldest men’s grooming brands by reformulating and rebranding with the help of a digital informercial to get the message out.
Beauty apps are not new, but as a wave of updated designs and technologies comes into play, the time to for cosmetic companies to invest in the technology seems to be now.
Independent cosmetic brands are serving to shake up the cosmetics world, with the larger multinationals carefully observing all the moves, and often buying them up.
As the market for online cosmetics continues to return healthy growth rates, beauty marketers could still be extending their digital reach further by tapping into apps to promote brands, new research says.
At the company’s worldwide Content Factory employees will create original digital assets to share brand stories, education and inspiration with consumers.
Coty is launching its new gender-free fragrance under the Calvin Klein brand as it looks to target the millennial generation with a minimalist design and dual-faceted scent.
Speaking at a sold-out CEW event last night in New York City, Calvin McDonald, Americas President and CEO of the prestige beauty retailer, shared the inside story of Sephora’s reimaged concept store on San Francisco’s Powell Street.
Anglo-Dutch consumer goods giant Unilever is turning its attention to consumers who have not yet tried its compressed deodorants by targeting a £2.5million (€3.5m) marketing campaign at them.
U°Thermic is a start-up skin care company responsible for Coldscreen, a brand that promises to moisturize dry winter skin as well as making the more unusual claim of helping to retain warmth on chilly winter days.
Specialty biotechnology company Silk Therapeutics announced late last month that the US Patent and Trademark Office granted a patent for its non-GMO, stable liquid silk protein. Cosmetics Design connected with that company’s CEO, Greg Altman, to get the...
Unilever’s Dove brand is launching the Dove ‘Love Your Curls’ Emoji Keyboard, with specially designed characters to help promote its Dove Quench products for women with naturally curly hair.
The skin care maker Silk Therapeutics was granted a patent this week by the United States Patent and Trademark Office and plans to continue innovating new technologies and uses for its signature material.
On October 21st, Cosmetics Design Asia will extend its coverage of the cosmetics and personal care industry on the Asia Pacific region with a Mandarin version that caters to the 800 million speakers around the globe with updates on the industry's...
Tapping into the big trend for wellbeing and sensory enhancement, a number of cosmetic ingredients targeting neurological stimulation could be the start of something new.
Chemist Balanda Atis, head of L’Oréal’s Women of Color Lab, has revolutionized makeup and is at work developing a full spectrum of color cosmetics for women from an array of backgrounds.
New data suggests that consumers stockpile beauty products, neither repurchasing nor disposing of makeup that has expired, and one color cosmetics brand is betting that half-size volumes are the answer.
Cosmetics Design caught up with Katharine L’Heureux, founder of Kahina Giving Beauty, to take a closer look at where the naturals category is headed, how big brands are getting involved, and what formulators can do to keep pace.
Well ahead of any trend, Katharine L’Heureux, the enterprising founder of Kahina Giving Beauty, saw the opportunity to elevate natural skin care. She spoke with Cosmetics Design about distinctive packaging, where the naturals category is going, and how...
Vloggers have shown their mettle again, with Michelle Phan's startup beauty subscription service having just been valued at a reported $800m by TPG Growth and Sherpa Capital, and securing a $100m Series B funding round.
Swiss skin care manufacturer, Qamaré has developed a halal based range to treat skin exposed to hot climates in Asia, particularly pigmentation - one of the leading skin issues in the region.
A new line of shaving products hits store shelves in the US very soon with a unique claim: it uses caffeine as a means of helping to quell angry shaving rashes and give the morning shave a boost.
The 2015 Indie Beauty Expo showcased 80 independent beauty and personal care brands during a full-day event in the city last week. Every product shown was formulated without 20 “potentially toxic ingredients” because, as event co-founder Jillian Wright...
Cosmetics Design caught up with Paul Ireland, vice president at Japan-based fragrance specialist Takasago International, who shared his opinions about the importance of fragrance in branding, as well as the constant research and development of new fragrance...
Beauty behemoth Estée Lauder is aiming to target millennials with company CEO Fabrizio Freda saying it is an important focus, and has lined up the Lauder and Clinique brands to do this.
Brand leaders, company founders, and industry experts take the stage Thursday in New York City for the first Indie Beauty Expo, and in addition to their presentations the event connects buyers, press and passionate consumers with leading independent makeup...
If recommendations from friends, experts and influencers sell beauty products and social media is hosting the biggest consumer conversation ever, why not curate a collection based on all that valuable banter?
At the recent Cosmoprof Las Vegas event Cosmetics Design caught up with Lauren Boothby, who is a leading fragrance consultant at Air Aroma, a company specialized in providing scent marketing strategies to companies in a wide variety of commercial fields.
Outside-the-box cosmetics player MAC has become the first major brand in the business to launch a line of cosmetics dedicated to consumers who want to mirror their pets look.
Cosmetics Design caught up with London-based Dr. Russo Skincare founder Dr. Luca Russo to find out about the unique sun protection actives he has incorporated into his newly launched skin care cleansing line.
The Cosmetics Design team caught up with Andrew Grella at the recent Cosmoprof Las Vegas event. At just 23 years old, Grella has established his own line of makeup for men and in this interview he tells the story.
During the recent Cosmoprof Las Vegas event, we caught up with Susanne Norwitz, founder of Maya Chia Beauty. The skin care line has been developed using chia seed oil, and here Norwitz tells the interesting story of how she came to develop a line based...
Algoid Technologies, a company known as a supplier of microalgae to the beauty industry, has taken the plunge and decided to launch its own organic skin care line.
Company founder and president Jenny Frankel spoke with Cosmetics Design about how millennial women see cosmetics as an accessory and how brands can innovate to fit cosmetics cleanly into their busy lifestyles.
Ahead of the Cosmoprof Las Vegas presentation and roundtable focusing on how to create a cult brand, we caught up with speaker and panelist Paul Ireland to find out the important role fragrance can play in the equation.
Probiotic science has piqued consumer interest, and one state-of-the-art company has been quietly selling personal care products that replenish and preserve skin’s natural microbiome with good bacteria.
The Purifying skin care range from derma e is a new line of skin care products that incorporates some interesting ingredients, but what really makes it interesting is its focus on anti-pollution.
Although a cosmetic brand might have a high level of social media engagement, ensuring that this leads to real advocacy of brands often means going that extra mile, a new SurveyMonkey study shows.
A new survey of social media habits in the US finds that when it comes to cosmetic brands, users should be measured according to the quality of engagement.
Cosmetic Executive Women, a global industry professional organization, brought together CEOs from 3 top independent cosmetic and skin care brands for its recent newsmaker forum event in New York City, and each has a distinctive business plan worth exploring.
The internet of skin is nearly here, thanks to the Seoul-based start-up Way, which will launch a digital tool that monitors and helps manage skin this November.
Gwyneth Paltrow joined forces with Juice Beauty and Jessica Alba partnered with The Honest Company on a new color cosmetics line. The actors are involved financially and creatively with the principled companies.
Sephora changed mass-market beauty, and now one of the company’s early leaders is expanding his promising online naturals venture beyond the web to a California storefront.
The Professional Beauty Association and Cosmoprof North America have announced the five finalists for the inaugural Beauty Pitch competition for cosmetics brand innovation.
Skyler Brand Ventures, which calls itself an R&D incubator for the cosmetics industry, says that its ERASA XEP-30 combines some of the most cutting edge science of any product launched in the anti-aging facial care category.
