Brand Innovation

Is there room for innovation in the deodorant category?

Is there room for innovation in the deodorant category?

By Deanna Utroske

Natural, niche, and startup personal care brands regularly advance new deodorant formats and formulations. Among the latest attempts to disrupt the deodorant market is Switch Fresh, a patented redesign of the conventional container that could significantly...

HiSkin device has been designed to compliment the HiMirror

The pick of the technology crop, from CES Las Vegas

By Simon Pitman

This year’s Consumer Electronics Show (CES), held in Las Vegas January 4 - 8, featured eight companies at the event’s dedicated ‘Beauty Tech’ marketplace space, all demonstrating a variety of advanced technologies. 

Sunday was National Winter Skin Relief Day

Sunday was National Winter Skin Relief Day

By Deanna Utroske

It seems there’s a day of celebration for nearly everything. And now, thanks to the parent company of CeraVe Skincare, January 8 has indeed been officially declared National Winter Skin Relief Day.

Burt’s Bees launches beauty-from-within product line

Burt’s Bees launches beauty-from-within product line

By Deanna Utroske

The personal care and cosmetics brand announced this week its move into the functional food category.  It’s a significant initiative for the Clorox-owned brand, one that could help determine what a successful beauty-from-within brand looks like in the...

Outstanding beauty and personal care brand innovations of 2016

Outstanding beauty and personal care brand innovations of 2016

By Deanna Utroske

Cosmetics Design has gathered up the most compelling products and technologies we’ve covered over the past year. It’s an assortment of innovations in fragrance, color cosmetics, and skin care developed by multinational corporations, startups, industry...

Has the next generation of makeup applicator arrived?

Has the next generation of makeup applicator arrived?

By Deanna Utroske

Molly Cosmetics would like to think so. That company’s SiliSponge is making waves in the popular beauty press and generating quite a bit of buzz in the digital and social spaces where women talk makeup.

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