April Launch Pad: Spring into spring

By Cassandra Stern

- Last updated on GMT

April Launch Pad: beauty product roundup for warmer months

Related tags Lotion Fragrance Nail products Deodorant Hair care products

The seasons are changing and so are the unique skin, face, and hair care needs of consumers. This spring, several companies are launching or have recently launched products to help consumers prepare for the warmer months ahead.

Nativa SPA offers best-selling Conscious Set Quinoa: Body Lotion and Refill

Brazilian-based skin care company Nativa utilizes nutrient-rich Quinoa oil in many of their product blends to help address dry skin concerns left over from the harsh winter months. As consumers get ready to dress for the warmer spring months, the Conscious Set Quinoa: Body Lotion and refill is rich in Omegas 3, 6, and 9 and is formulated to help improve the skin barrier and increase the skin’s firmness and elasticity in four weeks of regular use.

This body lotion features a light floral fragrance and rich texture with fast-absorbing formula to avoid the feeling of greasy skin as users get ready to face the day. The ultra-concentrated Quinoa oil formulation also increases the availability of natural collagen for smooth skin support. The included refill pouch is environmentally friendly, using 78% less plastic than the regular bottle while extending the life of the original packaging.

Nativa SPA’s Conscious Set Quinoa: Body Lotion and Refill retails for $38.70 and is available on the company's website​.

HIP CHIC Creamy launches Lavender Semi Cured Gel Nail Strips

The latest from HIP CHIC’s Mood Collection, Creamy Lavender Semi Cured Gel Nail Strips fit neatly into the DIY artificial nail trends that is wildly popular with today’s US consumer, as recently reported in CosmeticsDesign​. HIP CHIC’s Semi Cured Gel Nail Strips are easy to apply and act like a gel nail sticker with adhesive backing and can last up to fourteen days when cured with an at-home UV lamp, which also retails on the HIP CHIC website.

This product contains real salon-quality gel nail polish that is cured to 60% and the results are comparable to professional grade. The Gel Nail Strips offer a glossy finish, and each kit includes twenty-two strips to customize size and for easy replacement if needed. The Creamy Lavender set offers a range of neutral to bright solid colors that are designed to flatter all skin tones and are perfectly suited for the spring season.

HIP CHIC’s Creamy Lavender Semi Cured Gel Nail Strip set retails for $12.00 and is available on the company’s website​.

Butter & Me shares Assorted Choco Scrub Bundle for skin exfoliation

Butter & Me, an AAPI woman-owned US-based small business, produces handmade products out of the Rocky Mountain region that are plastic-free and incorporate clean ingredients. In addition to being zero-waste, its products are vegan, cruelty-free, and travel friendly.

Butter & Me’s Assorted Choco Scrub Bundle includes four of its best-selling options: Matcha Vanilla, Lavender Rosemary, Orange Poppy, and Strawberry Cacao Choco Body Scrub bars. Each bar offers exfoliating benefits for the skin and contains ten ingredients or less to polish away dead skin and leave behind a pleasant, long-lasting natural fragrance to help consumer’s skin look and feel its best this spring.

Butter & Me’s Assorted Choco Scrub Bundle retails on the company’s website​ for $68.00.

OffCourt’s gender-neutral Fine Fragrance to keep fresh this spring

OffCourt creates modern, gender-neutral fragrance options designed for active lifestyles at an affordable price point. The brand offers a variety of body washes, body sprays, fragrances, and exfoliating soaps with science-backed ingredients to help men and women maintain a fresh scent and clean feeling throughout the day.

OffCourt’s latest fragrance option, Fine Fragrance, offers a vegan, cruelty-free formula made without parabens, preservatives, phthalates, or synthetic dyes. This long-lasting fragrance is made to last for up to six hours and at two sprays per day the bottle can last approximately six months. Fine Fragrance features notes of zesty citrus and earthy driftwood for a gender-neutral scent that can be enjoyed by all and is a light and airy complement to the warm spring months.

OffCourt Fine Fragrance retails for $45.00 and is available for purchase on the company’s website​.

DAY+WEST’s Strong Whisper Face Mist keeps skin refreshed

DAY+WEST prioritizes environmental sustainability in its brand mission by working with a US-based manufacturer that uses solar energy and has a carbon neutral certification, utilizes packaging that incorporates post-consumer recycled materials, and incorporates organic or COSMOS Eco-Cert ingredients whenever possible in its product formulations. The brand’s curated product collection is small but focused on providing clean and effective options for consumer’s unique face care needs.

DAY+WEST’s Strong Whisper Face Mist is an excellent option for consumers needing to refresh their skin during the warmer spring season. Strong Whisper features the brand’s proprietary Phyto Resilience Blend to protect skin from environmental damage through rich antioxidants and includes organic aloe to leave skin feeling fresh. Added calendula and prickly pear extracts soothe heat-irritated skin, and radish root ferment offers natural antimicrobial protection.

DAY+WEST Strong Whisper Face Mist retails for $28.00 and is available on the company's website​.

CRYSTAL’s latest Magnesium Enriched Deodorant in Lavender + Rosemary

With over thirty years in business, personal beauty care brand CRYSTAL has been providing consumers with mineral-salt based deodorant options that are formulated with clean ingredients and free from aluminum, parabens, silicones, phthalates, and artificial fragrances and colors. Available for men and women, Magnesium-based deodorant as an alternative to other potentially irritating ingredient alternatives.

CRYSTAL’s Magnesium Enriched Deodorant in Lavender + Rosemary is a great option for consumers to stay fresh and sweat free this spring. The formula is dermatologist-tested to by hypoallergenic and is safe for all skin types and offers twenty-four-hour odor control without staining clothes or leaving behind residue. This formulation is also vegan, cruelty-free, and utilizes clean and natural ingredients.

CRYSTAL Magnesium Enriched Deodorant in Lavender + Rosemary scent is available on the company’s website​ through target.com​ and retails for $9.99.

FaceTory announces Strengthen Scalp & Hair Mask with Fermented Rice – 3 Pack

FaceTory products are researched and envisioned in California and are formulated in South Korea, utilizing cruelty-free ingredients and feature no sulfates, parabens, fragrances, synthetic colors, or EDTA. The company has been in business for four years, and in that time has tested over 200 products, producing over twenty different sheet mask options and six skin care products that have sold over four million units.

The Strengthen Scalp & Hair Mask with Fermented Rice is designed for fine or brittle hair types to strengthen, replenish, and soothe dry scalp and hair from roots to tips – perfect for consumers looking to let their hair down after the dry and cold winter months. Fermented rice is rich in antioxidants as well as Vitamins E & B to nourish dry scalps and encourage strong hair growth, and added rosemary leaf water soothes irritation and boosts circulation to the hair follicle for further strengthening benefits.

The FaceTory Strengthen Scalp & Hair Mask with Fermented Rice 3 Pack is available on the company’s website​ and retails for $16.20.

Spongellé’s best-selling Daily Dose Hand Cream Assorted Pack

Family-owned company Spongellé has been in business since 2013 and offers a wide variety of personal beauty care products including body wash infused buffers, lotions and moisturizers, hand care options, foot care products, and fragrances. All of its products are vegan and cruelty-free, and their travel-sized collection is a great choice for consumers preparing for spring break vacation.

The Spongellé Daily Dose Hand Cream Assorted Pack includes all four of the brand’s best selling travel sachets in their signature fragrances: Bulgarian Rose, Coconut Verbena, French Lavender, and Sugar Dahlia. Each sachet contains a daily dose of nutrient-rich hand cream formulated with hyaluronic acid, shea butter, argan and macadamia seed oils and is infused with Spongellé’s proprietary Salsphere technology for an effective moisturizing experience that leaves behind a long-lasting scent.

The Spongellé Daily Dose Hand Cream Assorted Pack is available on the company’s website​ and retails for $36.00.

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