Before the Coronavirus pandemic, beauty product testing was a mainstay of cosmetics, personal care, and fragrance retail. With stores starting to reopen in the Americas region, brands and retailers are looking for the right way to let shoppers test makeup...
L’Oréal has announced a multi-million environmental and social protection program that aims to support vulnerable women and ecosystem preservation – priority areas as the world reels from coronavirus (COVID-19), it says.
This week, the company known for its AI and AR solutions for beauty, introduced a skin diagnostic tool, a shade finder, and a virtual try-on option for brands marketing to consumers via WeChat mini programs.
This month, the biotech company behind the popular clean skin care brand Biossance and the baby line Pipette shared news of company efforts to produce hand sanitzer as well as about how the numbers have been shaping up over the past quarter.
For more than 60 years, the non-profit has been funding programs on breast health awareness and cancer prevention as well as initiatives to end gender-based violence. This month, the Foundation adds 5 women to its board of directors.
Last October, the beauty company announced plans to divest its retail hair and pro beauty business to concentrate squarely on fragrance, cosmetics, and skin care. Now, Coty has signed a deal to make those plans reality.
Consumers have very limited cognitive capacity for paying attention and making decisions, but emotional advertising will innately grab their attention and can be powerful short- and long-term, says an expert.
The business magazine’s second annual list of Private Titans highlights 1,000 companies across industries that were once startups but have since grown in sales, employees, valuation and other indicators so as to standout in the private sector.
Consumer interest in topical probiotic cosmetics is rising, presenting opportunity to target niche skin conditions and push hard science before establishing relevance in the wider wellness market, an expert says.
All around the world, cosmetics and personal care industry professionals have been working from home during the Coronavirus pandemic. Without the usual calendar of events and tradeshows, we’re finding new ways to stay in touch and stay informed.
Recycle BC, a non-profit based in British Columbia, thinks so. The organization headed up by Tamara Burns just launched a campaign encouraging consumers to tour their own homes and spot any otherwise-overlooked recyclable packaging.