All news articles for January 2016

L’Oréal to introduce #WorthSaying campaign this awards season

L’Oréal to introduce #WorthSaying campaign this awards season

By Deanna Utroske

Sunday during the Golden Globe broadcast, the beauty company will launch a campaign designed to expand the red carpet conversation with a multitude of insights from women, sharing and connecting in real time with L’Oréal’s brilliantly up-to-date messaging.

The Old Spice brand portfolio gets a make-over

The Old Spice brand portfolio gets a make-over

By Simon Pitman

Procter & Gamble has decided to revamp one of the oldest men’s grooming brands by reformulating and rebranding with the help of a digital informercial to get the message out.

New business model emerging at H20 Plus

New business model emerging at H20 Plus

By Deanna Utroske

The personal care company is prepping for a brand relaunch this spring; in the meantime H20 Plus has shuttered another store and is halting operation at its Chicago area manufacturing facility. 

China's male skin care market continues to bring big opps in 2016

China's male skin care market continues to bring big opps in 2016

As we venture into 2016, international beauty brands are reminded that China's male facial skin care market holds vast opportunity as the younger generation steps up its online shopping behaviors and is willing to spend time and money on daily skin...

ICMAD and ACI collaborate on regulatory forum

ICMAD and ACI collaborate on regulatory forum

By Simon Pitman

The third Annual Legal, Regulatory and Compliance Forum on Cosmetics and Personal Care Products is set to spotlight the latest regulatory developments in New York.