Independent cosmetic brands are serving to shake up the cosmetics world, with the larger multinationals carefully observing all the moves, and often buying them up.
New global research from PayPal reveals that despite cosmetics cross-border shopping being the most popular in Asia-Pacific, Japanese consumers were found to be least likely to shop online from non-domestic merchants.
Cosmetics Design caught up with Laureen Schroeder, the global director for Health, Beauty and Baby at brand development firm Daymon Worldwide to discuss how wellness continues to motivate personal care.
As the market for online cosmetics continues to return healthy growth rates, beauty marketers could still be extending their digital reach further by tapping into apps to promote brands, new research says.
Mary Kay has identified the city of Lewisville in Denton County, Northern Texas, as the site of its new global manufacturing and research and development facility.
The beauty technology segment has been picking up some speed of late and market analyst Kline confirms that creative and price-accessible devices from China have contributed to its record-breaking growth of nearly 15% globally.
