Consumers shopping for fragrance in department stores have a much different experience than those in drug stores. But one industry veteran has a notion to change that, using tech and common sense to inspire perfume purchases in the drug store.
They have already set up their page and built a huge following; so rather than try and fight for the same space, cosmetics brands are catching on to the trend of teaming up with bloggers and social media celebrities to market their products.
The Lindal Group is investing more than $3.5 million in a Mexican facility as it looks to capitalize on the strong personal care market in the country.
According to Datamonitor, 51% of consumers believe obtaining the best value for money is most important when choosing a shaving product. So the market researcher wonders: are high prices to blame, or is it simply down to the ‘on trend’ hipster beard?
Most people appreciate being acknowledged around the Holiday season with a small gift or a token of gratitude, and it turns out that cosmetics sets are the most popular way to do this.
Newly obtainable natural plant oils are fairly commonplace as personal care product ingredients. This small naturals brand is fanatical about the dermatological potential of chia.
The bioenergy company has signed a letter of intent to acquire Elite Therapeutics, and if the deal looks beneficial to both companies it will likely close in Q1 of 2015.
The digitally savvy beauty and skin care brand launched in the UK in September 2013 and is now tailoring US expansion efforts to this country’s online sales requirements and local consumer expectations.
Members of the European Parliament and the EU Commission are today joining members of the fragrance industry in addressing the challenges facing European industry to increase competitiveness and consumer confidence through better legislation.
The tech company works with beauty brands and fashion labels alike to show online shoppers what products look like on a range of models and in a style of their own choosing.
The first Makeup in Sao Paulo industry trade show is set to throw open its doors this week, in a move which confirms that the South American markets have definitely become the major beauty focus.
President Obama has signed the Sunscreen Innovation Act into law, which modifies the FDA review and approval process of over-the-counter sunscreen ingredients.
