Pack Peek
Medichem doubles up with Spectra pack for shower range
Medichem opted for Spectra's twin-pack solution for its DGJ Organics Kids Top to Toe 3 in 1 conditioner, shampoo and body wash.
The packaging firm developed a ring sleeve mechanism that enabled both containers to snap lock into one another offering a dual pack solution that could be shown either way up. The two component bottles can also be separated by simply pulling the two packs apart, offering a mix and match opportunity as well as two distinctive stand alone items.
"This particular project perfectly illustrates Spectra's problem solving prowess. Our customer had a very clear vision of what they wanted and it was our job to overcome any technical issues and simply make it happen. It's the kind of project our creative team really love to get involved in," Gary Allard, Field Sales Representative at Spectra.
