Radiance CR is an active complex, which the company says has been designed to beautify the skin through its ability to help smooth and lighten the skin using a patented scientific method. This ingredient is aimed at the growing market for skin lightening products, which are increasingly being associated as anti-ageing due to the ability to lighten and whiten the skin by specifically targeting the duller complexion and age spots associated with mature skins. DSM is also launching Niacinamide PC, a niacinamide extract that is claimed to have absolute minimal traces of nicotinic acid - a compound that is widely known to be a skin irritant and something that formulators strive to avoid. This ingredient is said to have a wide range of skin benefits, including skin lightening, anti-wrinkle, anti-acne and skin barrier strengthening properties. DSM has been expanding its footprint in the beauty arena recently, having announced a US$2m investment in the Israeli company Sol-Gel Technologies. DSM has carved its name out in the pharma and nutra field, where it has established niches in food and beverage, dietary supplements as well as animal feed. Its move into the personal care and cosmetic field has been more recent, but it is now establishing a reputation in this area for ingredients and building blocks used in UV absorbants, hairsprays, soaps, creams, shampoos. Those ingredients include vitamins, carotenoids, emulsifiers, polyunsaturated acids, citrates and a range of other fine chemicals. In February of this year DSM launched Parsol TX, a new microfine Titanium Dioxide UV filter, and the latest to be added to the company's Parsol UV filter line. It addresses growing demands for high caliber filters as well as tackling the problem of formulation compatibility often experienced with complex active ingredients.