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Paraben-free

Well said Katie - it had not occurred to me to defend the use of parabens by citing major companies that advertise paraben-free alongside other products of theirs that contain them but it highlights the hypocrisy behind such claims. The cosmetics industry is its own worst enemy in the way it jumps on every "Free-from" bandwagon hoping to make a few sales by fuelling consumer fears.

Posted by John Woodruff
04 January 2010 | 18h38

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Back to: Paraben-free claims could backfire in 2010

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