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New website offers consumers product information based on scientific research

02-Jun-2010
Last updated on 04-Jun-2010 at 12:13 GMT2010-06-04T12:13:34Z

Personal Care Truth has been developed by two natural personal care company founders as a means of weeding out misconceptions concerning product claims and misinformation.

Founders Lisa Rodgers and Kristin Cotte have developed the website as a one stop portal for consumers to find factual information and data about personal care products.

The information is designed around FDA regulations and legislation governing the ingredients that can be used in personal care products sold in the United States.

The website also includes a service whereby consumers can ask specific questions to a panel of experts, including researchers, chemists and formulators, who reply with information based on both regulations and science.

To visit the website, please click here.

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