SUBSCRIBE

Breaking News on Cosmetics Formulation & Packaging in North AmericaEU editionAPAC edition

Headlines > Market Trends

Mintel: brands helping the US BFW market make its comeback

By Michelle Yeomans+

20-Jan-2014
Last updated on 20-Jan-2014 at 16:43 GMT

According to the market researcher, in 2011 North America saw an all-time high in launches before numbers fell the following year. However, the region has arrested this decline with numbers growing by 33% between 2012 and 2013 and is on the up again.

Global skin care analyst Christopher Lindsley says launches of vitamins and dietary supplements claiming to offer beauty benefits saw explosive global growth in 2011 and saw a further 39% increase in numbers between then and 2013.

Across the sector, these vitamins and supplements are closely linked to cosmetic products through claims and ingredients, and over a third claim to provide anti-aging benefits and are often formulated with collagen peptides, hyaluronic acid and co-enzyme Q10.

In the US, brands use these ingredients to help improve skin elasticity and radiance. Others use innovative forms to appeal to consumers.

Lindsley tells CosmeticsDesign.com USA that the likes of clever innovations like 'bubbly liquid sticks' helps add a quirky side to the sector and have been seen on the US market.

Here; together with Mintel , we have put together a gallery of some of the best beauty from within products helping the US make its comeback in this segment.

Click through to discover more about them in detail!

All Galleries

Top ten emerging beauty industry brands set for bigger things

Top ten emerging beauty industry brands set for bigger things

With the global economy now showing clear signs of picking up merger and acquisition activity has followed suit...

Pack Peek: Summer round-up

Pack Peek: Summer round-up

We take a look at the announcements and highlights in the cosmetics packaging world, whether it be...

Mintel: a gallery of hair care innovations

Mintel: a gallery of hair care innovations

According to Mintel, there are many opportunities to drive sales in the mature shampoo/conditioner market, from more...

The power of Instagram – Beauty Top 10

The power of Instagram – Beauty Top 10

Instagram is a growing social media force and its photo-sharing appeal seems like a great fit for...

Cosmoprof Las Vegas 2014, in photos

Cosmoprof Las Vegas 2014, in photos

The first day of Cosmoprof Las Vegas 2014 might have coincided with the World Cup Final, but...

Key Industry Events

 

Access all events listing

Our events, Events from partners...