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Gattefossé launches new corporate website in English

By Deanna Utroske

18-May-2017
Last updated on 18-May-2017 at 18:53 GMT2017-05-18T18:53:16Z

Gattefossé launches new corporate website in English

Just last month the cosmetics and personal care ingredient maker opened its North American Technical Center of Excellence in New Jersey. And today, Gattefossé is going live with a newly updated English-language website. All the new site functionality and content will, of course, be available in French later this year.

The site was redesigned not simply to keep pace with the digital trends of the moment but to ensure that key product information is readily accessible to Gattefossé clients and prospective clients.

User friendly

The new site allows for regular content updates, and the company will be using this functionality to feature new product information, technical news, publications, events, and webinars. And this same material will be circulated via the Gattefossé LinkedIn, Twitter, and Youtube channels as well.

Information on the global events that Gattefossé hosts, exhibits or presents at, and attends will be presented more dynamically on the new site. An interactive map illustrating the company’s presence in 60+ countries will let site users discover what’s happening when and where.

From the landing page, “the new Gattefossé website provides corporate information on the group’s activities and commitments and highlights the company products and applications by giving both technical and marketing information on its ingredients,” explains a company press release about the site launch.

Ingredient info

To access technical information and related content about the company’s specialty ingredients for both cosmetics and pharma, site users will create private accounts and logins.

The new Gattefossé website has new product finder tools and “visitors can browse products...by claim, functionality and characteristics for personal care,” according to the press release. The site also gives users more access to regional representatives and to contact forms, sample request forms, and the like.

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